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About Us

The founder and all 4 dogs of Hendricks and Maple
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Nestled in the picturesque Blue Mountains of NSW, Australia, on the ancestral lands of the Dharug and Gundungurra peoples, "Hendricks and Maple" embodies a passion ignited by our beloved labradoodles Hendricks, Olive, Maple and our newest pack member Hazelnut, a pup of Hendrick's and Maples, along with the spirited memories of our blue English staffies Sasha, Diesel, and Armani. What began as a heartfelt dedication to my furry companions evolved into something much greater for everyone else's fur-kids too – a haven where pet fashion meets functionality. ​In the whirlwind of puppy parenthood, I realized the struggle to find dog wear and accessories that ticked all the boxes – practical, stylish, and utterly adorable. Thus, "Hendricks and Maple" was born, out of a desire to offer top-tier products that celebrate the joy of canine companionship with a dash of flair. ​At "Hendricks and Maple," we have meticulously designed a dazzling array of designer print neoprene harnesses, featuring exclusive designs you won’t find anywhere else. In addition to these ranges, we have curated luxurious fabric collars, harnesses, bags, and lead sets to elevate your pet's everyday experience. Our collection isn’t just about keeping tails wagging – it’s about turning everyday walks into runway-worthy moments. ​From cosy cable knit jumpers and warm winter coats to our bespoke fleece snugs tailored for standard breeds and our fleece tankies designed for dachshunds, whippets, and greyhounds, our line up ensures every pet stays stylish year-round, from Chihuahuas to Great Danes. Whether you’re searching for the perfect gift for a friend’s new furry addition or treating your own companion to a little luxury, we’ve got you covered. ​Because let’s face it – every pet deserves to strut their stuff in something special. Whether it’s a whimsical hat for a day out, an adorable snug for chilly weather, or a practical harness set for adventurous days, our machine washable designs ensure you’re out and about in style and affordable luxury for your four-legged friends. Our mission is simple: GIVE YOUR BOW OR MEOW SOME WOW. ​Join us on this journey to elevate your pet’s wardrobe from ordinary to extraordinary. Because when it comes to our four-legged friends, they’re not just pets – they’re family. ​

Our Models
Hendricks my blue merle medium labradoodle

Hendricks

Introducing Hendricks, our dapper multigenerational medium labradoodle, is the face behind the Hendricks and Maple brand! With his stunning and rare “blue merle” wool coat, Hendricks turns heads wherever he goes. Born in December 2021, he is exactly one week younger than Olive and Maple, and he weighs 14 kg, making him a size medium in most gear. However, his long and lean doodle frame sometimes means some clothing is a little shorter than I’d like on him. Recently desexed, there will be no more lineage from him, but he is a proud dad to some wonderful puppies out there! He loves the ladies—he’s especially good at dancing and always dances for me when I come home! He’s vocal, and you can have quite the conversation with him too. While modelling isn’t his favourite activity, he’s always a good sport and strikes the perfect pose. Can you imagine taking on three pups the same age? Hendricks's calmer and more mature demeanour was a welcome relief to me during that time, especially while Olive and Maple were more on the hyperactive side! Hendricks was quiet as a puppy but became more vocal and exhibited a stronger personality as he matured. He enjoys getting out and going on adventures, with nothing bringing him more joy than sticking his head out the window on car rides. Unlike his other labradoodle companions, Olive and Maple, who exhibit the Labradors' love of food prominently, Hendricks isn’t particularly interested in food often inspecting every morsel like a professional taste tester. He’s also not that obsessed with toys, earning him the nickname “Grandpa” at puppy preschool. From a young age, he’s been known as an OLD SOUL because of his calm demeanour and well-behaved nature. This lovable, stubborn poodle mix brings both joy and shenanigans, and we love sharing his unique personality with the world!

Olive my chocolate labradoodle

Olive

Meet Olive, our sock-stealing, toy-destroying, ball-obsessed mini-medium labradoodle who also happens to be Maple’s sister from the same litter! While Olive’s gorgeous chocolate curls are starting to lighten to a soft "café au lait" colour, her fun-loving personality remains as vibrant as ever. Though their coats differ, and they don’t look at all alike, underneath those curls, she and Maple look remarkably similar, just in different colours—each with their own unique charm. Its amazing how much the curls make them look unrelated. Olive from first sight instantly connected to my husband and we generally refer to him as her “boyfriend”. Weighing in at 12kgs, Olive is known for her playful poodle jumps, bounding effortlessly from one place to another, and her impressive talent for turning toys into shreds in no time. When she’s not racing around, she’s sneaking off with socks and undies or perching on the back of my chair, leaning against me while I work. Occasionally, she lets out a little moan as if she’s had a long hard day while she sleeps! Olive is also an air-licker extraordinaire, showering us with kisses throughout the day, and just like her sister Maple, she has a taste for coffee—eagerly claiming the froth from my husband’s latte every chance she gets. At night, she curls up snugly in between my legs, without moving all night, ensuring the perfect end to her busy day of napping and play. With her wardrobe alternating between small and medium sizes (small in collars and printed neoprene harnesses, medium in fabric harnesses that are a smaller make and in our fleece snugs), Olive’s a stylish, sassy, and lovable pup who’s always ready for fun, cuddles, and the next adventure!

Maple my golden labradoodle

Maple

Say hello to Maple, our straight-wavy coated, mini-medium golden labradoodle who weighs in at 10kg. She is my soul dog, bringing a warm, loving energy that brightens every room she walks into. Her beautiful hazel-green eyes are full of affection, and her wonderful, nurturing nature has transformed not only our lives but those of everyone fortunate enough to welcome one of her pups into their homes. Maple and Hendricks have a love affair for the ages and have had a few litters together, each puppy inheriting her affectionate, joyful spirit. We even kept one from her last litter because they’re all such special little individuals! Maple absolutely LOVES being a mum and takes pride in her puppies. Independent yet incredibly cuddly, Maple spends her days exploring the garden or napping under my desk while I work, making sure to demand at least one close and affectionate hug every day, usually with her head against mine, face to face, like our third eye chakras are exchanging information. She's also always there to tell me when I've been working too much and jumps up on my chair and starts touching everything on my desk including my keyboard and mouse as if to say , enoughs a enough, time to give it a break. Every night, she cuddles in close by my head, resting her face in my neck or sleeps with her head on my pillow, like my own live teddy bear, making sure the rest of the pack knows I’m her special human. When she's not out on adventures, getting up to all sorts of dirty experiences, she's quick to greet us with a toy or shoe in her mouth, excitedly running in circles to announce our arrival to everyone. Though she doesn't expect us to take the "gift," it's her way of saying, "Look at me!"—and her joy is contagious. As a playful shoe, sock and undies thief, she enjoys bringing me random shoes throughout the day, but never matching pairs! She's also a fellow coffee lover, eagerly awaiting the froth from my latte but just as happy to swap to stealing a lick of alcohol as well. She is definitely a Princess Dog although she can be a bit of a barker, (we're working on that) her confidence, independence, and radiant affection make her truly one of a kind. Like her sister we almost didn’t get her as she came to us as a pup a week later after the home she went to suffered a death in the family and couldn’t take on a new puppy. I think often about how I almost never met this gorgeous little soul and how much more emptier my life and many others would have been if that had not have happened. As the other half of the Hendricks and Maple namesake, she's a perfect fit for the brand—and just so you know, Maple is a size small in everything!

Hazelnut my chocolate merle labradoodle

Hazelnut

This is our Hazelnut, the adorable chocolate merle pup who’s the embodiment of the best personality traits from all three dogs: Olive, Maple, and Hendricks. A pure Hendricks and Maple creation, Hazelnut is a mini-medium multigenerational labradoodle, showcasing all the wonderful traits of her lineage. Just like her mum, Maple, she exudes a playful spirit that makes her a joy to be around. She talks and grunts like her dad, earning the affectionate nickname "Piglet" for her contented little grunts when she’s happy. Hazelnut carries Hendricks' rare merle genes, flaunting her stunning chocolate merle coat—a beautiful twist on her dad’s blue merle colouring, reminiscent of her grandfather. Eagerly absorbing the day-to-day quirks of her loving family—mum Maple, aunt Olive, and dad Hendricks—Hazelnut is a delightful little puppy with a sweet and affectionate personality that’s bound to steal hearts. Just like her aunt Olive, she has a penchant for licking and shares her mother’s love of running around with toys and shoes in her mouth, excitedly proclaiming our arrival. Currently in size XS for everything, we watch and hope that Hazelnut will be of her mum's smaller stature, though there’s a chance she may grow to be more like aunt Olive or her dad. Just like her aunt Olive, her name is beautifully represented in the colours we offer, and our maple leaf logo with a H inside it is just as perfect for her as it is for Hendricks. Hazel for short and Nut when shes driving us crazy. We just knew we had to keep this amazing little girl for our own pack, as she is the embodiment of the best traits from all her family. With her stunning looks and charming personality, Hazelnut is already beginning her early modelling career, training for the Hendricks and Maple brand. We’re excited to utilize her small size for many of our smaller products while we can! We just know that she will grow into another beautiful young lady like her mum and is such an amazing and wonderful addition to our fur family.

Store owner and her dog

Rachelle

Hi, I’m Rachelle, the founder, designer, and all-around driving force behind Hendricks and Maple. I started this business in 2022, naming it after two of my beloved labradoodles, Hendricks and Maple, because all my dogs are truly the heart and inspiration behind it. As a 50-year-old embarking on this journey with my own savings, I knew I wanted to create a brand that balanced beauty, functionality, and love, offering affordable luxury for our furry friends. Like many small business owners will tell you, starting out is full of challenges and hard work. The passion is there, but learning the ropes of marketing, SEO, and building an online presence was a steep learning curve—especially in a time when the economy is less than forgiving. Despite this, I’ve embraced the journey and learned something new at every turn. Every design, every product is a labour of love. I’m not just a designer - I’m also the web creator, photographer, marketing manager, social media content creator, curator, and financial supplier for this business. I won't lie, it’s been hard going; some designs took countless months, or even up to a year, going through many iterations before reaching the high standard I was satisfied with. But every hurdle makes me more determined to bring beautiful, high-quality products to the pet community. One of the biggest challenges has been trying to cater to all breeds—big and small. Even within breeds, there is such massive variation in shapes and sizes that it can be quite a task to procure or design products that fit every pet perfectly. Despite this, I’m committed to ensuring my customers are happy with their purchases. That’s one of the benefits of being a small business - you get personalized service. If something doesn’t fit, we’re happy to exchange it for a different size or even a different style. And if it still isn’t right, we’ll refund your purchase, provided it’s in new condition unless the item is faulty of course. My goal is always to make sure your furry friend is as happy as you are with what you buy from us. In addition to my own creations, I’ve curated a collection of fabulous, luxurious, and fun products that I just know will add something special to the Hendricks and Maple range. Not everything is my own design, which some times means their quality isn't consistent but if it doesn’t meet my high standards or fit the brand’s personality, it doesn’t make the cut. Those products that don’t quite hit the mark are donated to local shelters for the less fortunate puppers to enjoy - no waste, just love! While I still work outside my business to support myself (as many of us do in the early stages of our dream), my vision for Hendricks and Maple is to grow into a household name in Australia, known for quality, style, and heart. One day, I hope to have a permanent physical location—the first Hendricks and Maple store! But for now, I’m content bringing the brand to life through local markets and my online store, which allows me to meet customers, share my creations, as well as find out what design concerns they have for their breeds and see firsthand the joy the Hendricks and Maple gear can bring. There's nothing more rewarding than walking down the street and seeing someone walking their dog past you, looking fabulous in Hendricks and Maple gear!!! It’s true—starting a new business isn’t easy, especially in such challenging times. But seeing the smiles of my customers and hearing the positive feedback from those who love our products keeps me going. I’m immensely proud of how far I’ve come, and I know that with hard work, dedication, and the support of our incredible community, Hendricks and Maple will continue to grow. My dream is to become a well-known household name, not just in Australia but across the world, offering pets everywhere the luxury and love they deserve - so you can GIVE YOUR BOW OR MEOW SOME WOW! So, if you have joined the Hendricks and Maple pack and supported our business, we thank you immensely! It’s with your ongoing support that small businesses like ours can thrive. With every purchase, you help us grow, allowing us to offer more variety, more style, and more fabulous products for you and your pets. Your support is truly what keeps us going. To help us continue to flourish, please take a moment to review your products online - this really helps our small business by allowing others to shop with confidence and see how much love goes into everything we do. And don't forget to follow us on social media to be kept up to date with new arrivals, giveaways or other exciting promotions (see below to follow us on instagram). Together, we can keep bringing the best to your furry friends!

Contact Us

Great Western Highway, Mount Victoria NSW 2786

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